Stratford’s Spring Swan Parade Celebration Postponed to April 12-13, 2014.

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Stratford, ON
For Immediate Release: Wednesday, March 26, 2014

Cold temperatures delay Stratford’s spring Swan Parade weekend celebration to April 12 & 13.

The festivities traditionally held on the first weekend in April have been challenged this year with unrelenting winter weather. As a result, organizers have decided to move the celebrations by one week to April 12 & 13. “The swans need open water on the Avon River before they can be released and it wouldn’t be a proper spring celebration without the swan parade.” remarks Cathy Rehberg, marketing manager, Stratford Tourism Alliance. “People really look forward to this event as their sign that spring has arrived.”

Weekend festivities will continue beginning Saturday, April 12 with the Swan Quest, a search for decorated topiary swans in Stratford’s heritage district; free horse-drawn carriage tours; photos with BJ the swan mascot and a swan inspired children’s book launch. The highlight of the weekend is Sunday’s Swan Celebration, one of Canada’s most unique events announcing the arrival of spring. Free family entertainment, street performers and food trucks will be presented from 12 noon – 3:00 pm along Lakeside Drive (between Waterloo St. and Morenz Dr.). The Swan Parade, marking the return of the swans to the Avon River begins at 2:00 pm on Sunday and is organized by the Civic Beautification and Environmental Awareness committee. Listen for the sound of the Stratford Police Pipes and Drums who lead the parade.

Free parking is available in the Stratford Festival parking lot, corner of Lakeside Drive and Queen Street and along Lakeside Drive east of Front Street. People are encouraged to walk or ride their bicycles to the event.

For more information, a Swan Quest Ballot and a video clip of the swan parade, go to www.visitstratford.ca/swans, call 519-271-5140 or 1-800-561-7926, or visit us at Stratford Tourism Alliance, 47 Downie Street, Stratford.


 

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